A Cyber security startup is looking for a Marketing Director with a proven record of accomplishment in owning and managing an end-to-end marketing funnel, with an emphasis on Digital/Online Marketing tactics, methods, and collaterals.
Responsibilities:
– As the lead marketing person in the company, you shall be responsible for the entire Marketing stack, including:
– Plan and build (hands-on) the lead generation strategy & funnels, including paid channels (Linkedin, Google), retargeting campaigns, email marketing, marketing automation, SEO etc.
– Discover and coordinate webinars and speaking opportunities, and prepare the materials for such
– Creating and implementing an influencer marketing program, and coming up with new strategies and tactics to reach our goals.
A Perfect Match:
– 7 years of digital B2B marketing experience with both contracting and organically-lead initiatives
” Hands-on track record of creating online traffic and lead generation (using SEO, PPC and content marketing),
– Experience working with marketing automation platforms, preferably Hubspot
– Background with Cybersecurity and PC B2B – MUST.
– Fluent English – writing and speaking – MUST
– Experience working with US and EU-based target audience, and understanding of US and EU culture